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Case Study - Redbridge

Martin Ruff

A deep dive into an event we work on yearly

We're going to take a deep dive into an event we work on yearly and give you an insight into the brief, what we provided and the customers response.

An inflatable stage in a field set up for an event with a multi coloured flag in front and crowd barriers.

Client: Vision Redbridge

Location: Barley Lane Park, Redbridge

Event: Community Fete

Services Provided: Stage, Sound & Lighting




Overview


We were initially contacted back in April 2015 by the Events Officer at Vision Redbridge, a non-profit company that provide leisure and cultural services in Redbridge and the surrounding area of east London.


They had a reoccurring event, that had run for several years and had previously used another contractor to provide the stage and production for the event. Having found the service becoming increasingly expensive and not meeting their needs, they found us through a Google search. They were looking for a new contractor to provide the stage and production for their event in July 2015.


The Brief


Vision Redbridge were looking for a stage to accommodate a programme of various performers and announcements, a sound system that could accommodate the aforementioned and some lighting to enhance the performances. 

The event was to run for one day, during the daytime in a local park.


After discussions with the client and getting further information about the type of performances planned, which included groups of dancers from several different cultures, choirs and groups of local musicians and the event site, which had a width of around 40m, and length of around 200m. There were extra requirements we needed to work with.

The client also wanted a bit of lighting to jazz up the stage a little.


Inflatable stage at redbridge event in 2015, with dancers on stage dressed in red and black.

Our Solution


The most cost effect solution for staging large enough to accommodate groups of up to 10 dancers and choirs of up to 30 people would be a trailer stage. For this event we recommended our 6m x 5m trailer stage with inflatable canopy. This has a build time of under 45 minutes and offers a bright open performance space, ideal for daytime events.


The primary purpose of the sound was for the stage performances, but also to amplify announcements across the length of the showground. This venue being the size it was meant we needed to have quite a throw for the sound, without it being overpowering for the people at the front.


We recommended a ground stacked sound system of 6kw, made up of EAW horn-loaded speakers, with matching sub-bass speakers. The EAW horn-loaded speakers take a relatively low volume sound to throw it a longer distance than conventional speakers. This means the people at the front don’t get deafened, but the people midway down the showground still get the clarity of the announcements.


We offered the client the option to have speakers further down the site, to ensure the people at the back would hear as well, but they were happy to have the far end as a quite zone.


One of our experienced sound engineers worked the whole event, operating the sound system to ensure it continued to provide the quality of sound needed throughout the event.


This sound system incorporated two hand-held radio microphones, 10 vocal and instrument mics on the stage, and several direct connections for instruments, MP3 players and laptops.


We also provide two stage monitor speakers to enable the performers to hear themselves.


Finally, we provided a lighting system of 12 multicoloured Parcans on the stage, with most of them pointing back at the audience. This created an additional energy to enhance the performances and get the crowd on their feet and enjoy the day. They were perfect for an outdoor daytime event.

Logistics


This whole system, along with the two crew, was transported to site in one 7.5 tonne lorry towing the stage trailer. 

Once onsite and positioned we were set up and ready for the show in a little under 2 hours. We then stayed for the day and operated the sound and lighting during the event.


We had the system packed away and on the road in less than 2 hours after the event finished.

Client’s Response


“The first time we used Koncept for this event was back in 2015. We were initially very happy with the service they were offering, and were even more impressed when they turned up, on time, and got straight to work. The stage was just what we needed and was an impressive sight at the event.
The team were very professional and nothing seemed to much trouble, they even took the time to discuss all the performers needs and put everyone at ease.


"We were so pleased with the service Koncept provided, we have used them every year since, and have even booked them with other products for our other events in the area.”


Janice Hunte – Events Officer (Vision Redbridge Culture and Leisure) (2022)


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